Kupp departured and Adams steps in as the new top target, but Kupp’s absence creates a vacancy that Adams and Nacua will fill. Kupp’s legacy as a route master remains a reference point for the Rams’ WR corps and the fantasy implications hinge on the distribution of targets in his absence.

Kupp remains a cornerstone, with the Rams’ passing game leaning on him as a trusted target. The preseason chatter around the offense’s rhythm and potential line issues adds risk, but Kupp’s route-running and chemistry with the QB keep him in the top tier for weekly exposure, especially in PPR formats where his reliability translates to steady points with high ceiling weeks.

Kupp remains a veteran anchor whose presence anchors the receiver corps and informs younger players. His mentorship within the suburbs rhythm translates into route discipline and reliable connections, a stabilizing force for Rams’ passing-game chemistry and an essential fantasy asset.

Kupp remains a high-volume anchor; Hill’s presence could shift some workload from Kupp, potentially elevating Seattle’s offense with two prolific pass-catchers on the field. If Kupp stays central, the offense could balance interior and outside routes, creating multiple scoring avenues.

Cooper Kupp's elite performance when healthy is overshadowed by injury history, leading to concerns about his durability and fantasy value heading into 2025.